With less than two months to go to The Gift Awards on 15 May, Lincoln Exley, director of Allsorted, sponsors of The Greats Best Specialist Multiple Retailer of Gifts category, tells GiftsandHome.net why the company is, once again, backing The Greats Awards 2025.
“Allsorted is proud to sponsor a category at The Gift Awards/Greats because these awards recognise and celebrate innovation, and quality excellence within gift retailing,” sates Lincoln.
“2024 was strong for us: a successful and smooth move into a new purpose-built warehouse – meaning that we are now offer the quickest delivery service in our sector; sales up 7% – in a very challenging trading environment; and an expansion in our sales team – we now have a team of seven employed account managers and two sales managers who visit customers regularly to help them curate the right books to the right place.”

Continues Lincoln: “For 2025, we have made a solid start. This year, as always, will be all about helping gift retailers to become even more successful with their book selections, while saving buyers valuable time through consolidating their book supply.”
All Greats winners, including the recipient of the prestigious Outstanding Achievement award, will be revealed at The Gift Awards on Thursday 15 May at the Royal Lancaster Hotel in London. This incredible event will, once again, bring together The Giftware Association’s Gift of the Year Awards and The Greats gift retailer awards, organised and owned by Max Publishing, publishers of Progressive Gifts & Home/GiftsandHome.net.
At the glittering event, both gift product excellence and retail prowess will be recognised and rewarded in a true celebration of both sides of the UK gift industry.
The Greats 2025 finalists as well as those for Gift of the Year 2025 can be viewed HERE.
Hyve Group, organiser of Spring Fair, Autumn Fair, GLEE and Source Home & Gift (among other trade shows), is the headline sponsor of The Gift Awards.Other leading names in the impressive line-up of sponsors include: Allsorted, Autumn Fair, BATF, Candlelight, Cardgains, Carte Blanche Greetings, Cereria Molla, DKB Toys & Distribution, FYG, Gift Republic, Gisela Graham, Good Results, Harrogate Christmas & Gift Fair, Letterbox Love, Life Charms, London Stationery Show, Messe Frankfurt, N Smith and Co, Progressive Greetings Live, Scotland’s Trade Fair/Springboard Events, Source Home & Gift, Spring Fair, Talking Tables and Trade Counter Distribution.
Tickets and tables for the awards can be booked via the Max Publishing digital box office event at Max-Tickets.net, or by contacting event organiser Createvents: clare@createvents.co.uk or 0118 334 0085.
To find out more about The Gift Awards and book tickets, visit www.thegiftawards.com; www.thegreatsawards.co.uk
Top: Lincoln Exley, director, Allsorted. The company is sponsoring The Greats Best Specialist Multiple Retailer of Gifts category.