With the festive season underway, and just over six weeks to go to Christmas, the British Independent Retailers Association (Bira) has launched ‘Love Your High Street Week’ to support retailers, urging all shops, businesses and communities to throw their support behind it.
Taking place between Monday 13 November and Sunday 19 November, the event has been designed to “shine a spotlight on the diversity and rich offerings found on the high street and within our local communities, which serve as a backbone to the UK,” explains Bira’s ceo Andrew Goodacre. “This event is about rallying support for our high streets during what has been a challenging period for them all, and within the Golden Quarter of shopping as we reach the festive period.”
Andrew continues: “We are inviting every shop to take part in this celebration, encouraging shoppers to show their support for local businesses that form the heartbeat of our communities. It’s easy to take part, and we have a host of collateral such as window posters, social media assets and website banners for businesses to use for free. It’s all about celebrating the spirit of local entrepreneurship and getting our consumers engaged with their shops, our incredible independents who work so hard to bring variety and life to the high street on a daily basis.”
For more details about the event, and to download assets, visit this link or follow the #LoveYourHighStreetWeek hashtag on social media.
Top: Bira’s “Love Your High Street Week’ campaign is encouraging people to shop locally.
