With less than two weeks to go to The Gift Awards, taking place at London’s Royal Lancaster hotel on 12 May, handmade 3D pop up card company Cardology have been busy putting the final touches to the menu cards which the company has designed and supplied to mark this very special occasion.
“The idea of bringing The Gift Awards together with the Greats inspired us enormously,” highlights David Falkner, director of Cardology. “We can’t wait for the chance to celebrate with the cream of UK retailing, as well as our fellow publishers, designers and manufacturers, and recognise the ground-breaking strides we’ve each made to bring ever-improving products and experiences to consumers.”
Continued David: “This being Cardology, you can expect a bit of retail theatre to feature prominently, as the design team, led by Kripa Shah, have leant heavily into the theme of celebration.”
Kripa describes being inspired by the rich, regal blue and gold tones that feature within both award logos, and which also feature in the decorative schemes of the most opulent suites within the Royal Lancaster – the venue for the Awards.
“From what could have been a quite traditionally masculine design start point, Kripa has weaved in more feminine accents and flourishes throughout the design, themselves a nod to the diversity within this year’s finalists, and which make UK retail the exciting, dynamic industry it is,” explains David.
“Finally, no party would be complete without glitz, glitter and fizz, and the final Cardology design captures all of these, to make for a keepsake card, as well as an evening, that will no doubt live long in the memory.”
The winners of the inaugural The Gift Awards will be announced at London’s Royal Lancaster hotel on 12 May. At the lavish awards event, both gift product excellence and retail prowess will be recognised and rewarded.
The Gift Awards 2022 enjoys a strong roster of sponsors including Spring Fair and Autumn Fair as headline supporter, plus: Abysse Corp; Ankorstore; Aspin; Battersea Dogs and Cats Home; Brand Licensing Europe; British Allied Trades Federation (BATF); Candlelight; Cardzone; Carte Blanche Greetings; Creative Industries Association; Enesco; Faire; Gift Republic; Gisela Graham; Home & Gift Harrogate; HousewaresNews.net; Joe Davies; Lesser & Pavey; LicensingSource.net; Life Charms; Method; Moot; Products of Change; Progressive Gifts & Home; Progressive Greetings Live; Sourcing Support Asia; Talking Tables; The Insights Family; Spring Fair; The Giftware Association; Top Drawer, Wallace and Gromit; Widdop and Co., and Yodel
Tickets and tables for The Gift Awards event, hosted by celebrity comedian Charlie Baker, can be booked via the Max Publishing digital box office event at Max-Tickets.net, or by contacting event organiser Createvents: clare@createvents.co.uk or 0118 334 0085.
To find out more about The Gift Awards and book tickets, visit www.thegiftawards.com and visit www.thegiftawards.com
Top: Cardology’s Kripa Shah at work on the menu notecard in the company’s Hackbridge design studio.
