As the headline sponsor for last week’s National Refill Day, Chilly’s created a bottle in support of the campaign. For every Refill x Chilly’s bottle purchased, the company is donating £10 to City to Sea – the organisation behind the campaign – to help protect our oceans. Over the past year, thousands of Chilly’s bottles have already been sold.
“Chilly’s Bottles mission is to accelerate the adoption and everyday use of reusable products,and it’s why we’re excited to be partnering with non-profit City to Sea on its award-winning campaign Refill,” explain Chilly’s founders, James Butterfield and Tim Bouscarle. “We’re looking forward to continuing our support of the Refill campaign and its incredible work which is estimated to be on track to save over 100 million single-use bottles from entering our waste stream by the end of 2019.”
Last Wednesday’s National Refill Day activities included an interactive hydration station at Canary Wharf in London, as well as some of the UK’s busiest network rail stations organising teams to direct people to the new Network Rail water fountains.
On the retail front, John Lewis, Morrisons and Asda were among the national retailers that backed the campaign by enabling customers to fill up their reusable bottles in stores.
In addition, a new survey to mark National Refill Day revealed that three quarters of Britons think that single-use plastic should be socially unacceptable. In fact, according to OnePoll who conducted the survey, buying single-use plastic water bottles could soon be seen to be as bad as littering, spitting in public, queue-jumping, and playing loud music on public transport.
Visit refill.org.uk
Top: The Refill X Chilly’s bottle, which raises funds for City to Sea and the Refill campaign.