Following its success at last week’s Chelsea Flower Show, a media event was held at Floral Street’s Covent Garden boutique last night (May 30) to introduce a new RHS licensing partner, Floral Street, and a new RHS inspired fragrance, Electric Rhubarb.
“In Floral Street we have found a brand that, in name and inspiration, as well as quality and innovation, is wonderfully suited to the RHS Licensing programme,” said the RHS’ licensing manager Cathy Snow.
Among the products offered by Floral Street are perfume, bath and body and home fragrance, which are all powered by flowers.
Other RHS licensees include Shruti (fashion accessories); Heathcote & Ivory (toiletries);Wax Lyrical (candles and reed diffusers); Churchill China (mugs), Ulster Weavers (kitchen textiles, trays, placemats, mugs, oven gloves and linen tea towels), and Burgon & Ball (gifts for gardeners).
Top: Among the features at the RHS Chelsea Flower Show.