For the first time in over a decade, Enesco will be back at Harrogate’s Home & Gift (Hall A; Stand A3). “Our stand is 25m2 and will feature collections primarily for independents looking for stock to sell in 2022,” explains Enesco’s marketing and product director Helen Cottrill.
“It’s been lovely to work on a small, more boutique-style space, rather than our usual huge stands, and I think it will make us, as a company, more accessible to smaller retailers, those who might find our Spring Fair space quite daunting,” explains Helen.
With a new mid-year launch recently unveiled new products coming into play for the second half of 2022 include a brand new licence collaboration with Scionand a new baby and home gifting collection.
“Given the current cost of living crisis, and talk about a recession, it’s always good to have a strong portfolio of functional gifts,” states Helen. “People will always want to give gifts, and birthdays, weddings and new babies will continue to be celebrated. However, consumers will be looking for great value for money, as well as thoughtful and often practical gifts. We have spent a lot of time in recent months developing a superb collection of functional baby gifts across Peter Rabbit and Disney and will be adding Scion and Flopsy Bunny to the offering. And, of course, our own Ginology collection, along with Lolita, are leading brands in both every day and luxury gift glassware. In fact, our 2022 Christmas collection from Ginology has sold out already!”
It’s a similar story when it comes to Demdaco, where products range from home fragrance options to functional glassware, planters and game sets for evenings at home with family and friends.
“Meanwhile, Allen Designs has allowed us to re-introduce the clocks at affordable pricing, and to add in the planters and water bottles, along with kitchen and ladies’ accessories,” Helen highlights. “The stock is due in Q3 and we are currently working on formats specifically for the UK and European consumer.”
* This feature appears in the July/August 2022 issue of Progressive Gifts & Home. To read the article in full, click here.
* To read the July/August issue of Progressive Gifts & Home click here.
Top: Among the functional giftware in Enesco’s Disney Baby collection.
