Continuing our series on companies that are sponsoring a category at The Gift Awards, Piers Croke of Gisela Graham, which is, once again, sponsoring The Greats Awards Best In Store/Window Display category, reveals why sponsoring a Greats category is so important to the company.
“Among our customers is Mooch, winner of last year’s Greats Awards ‘In Store/Window Display’ category, which has stores in Bewdley and Stourport-on-Severn,” explains Piers. “The stores are well known by locals and those that shop there. So what’s the secret of Mooch’s success? ‘Display,’ say co-owners Luke Jacks and Jon May. There’s always something new and topical in their windows across seasonal and special occasions that include Mother’s Day, Easter, Father’s Day, Halloween and Christmas.”
Continues Piers: “Mooch’s philosophy is exactly what we’re trying to encourage as sponsors. As the high street declines, gift shops have the means to liven it up with charming, people-stopping displays – oh, and to make money! We spend a lot of time and money on display in our showroom, because we know that a bauble on a rack is just a bauble, but put it on a tree and it’s suddenly magic!”
For the second consecutive year, and uniting the gift industry, The Greats Awards have joined forces with The Giftware Association’s Gift of the Year (GOTY) awards, with all winners – both The Greats and the GOTY – being revealed at a fabulous black tie awards event, to be held at the glittering Royal Lancaster Hotel in London on Thursday 11 May.
To find out more about sponsorship opportunities for The Greats and The Gift Of The Year Awards, contact Ali Farrell (e: alisonf@max-publishing.co.uk; mob: 07872 113635); Ian Hyder (e: ianh@max-publishing.co.uk mob: 07525 634 306); Rob Willis (robw@max-publishing.co.uk mob: 07792 016832); Warren Lomax (e: warren@max-publishing.co.uk; mob: 07977 572086). Visit www.thegreatsawards.co.uk or www.thegiftawards.com
Tickets to the awards can be booked quickly and securely by visiting www.max-subscriptions.net/tickets/ or by contacting awards organiser Clare Hollick at clare@createvents.co.uk (tel: 01183 340085).
Tickets cost £215 (+VAT) and tables of 10 and 12 are available. Visitwww.thegreatsawards.co.uk or www.thegiftawards.com
First launched in 2003, The Greats Gift Retailer Awards are owned and organised by Max Publishing and Progressive Gifts & Home Worldwide.
