Historic Royal Palaces – the charity that cares for the Tower of London, Hampton Court Palace, Banqueting House, Kensington Palace, Kew Palace and Hillsborough Castle and Gardens – is expanding its licensing programme both in the UK and internationally.
Licensing agency The Point.1888 will look to grow the existing programme alongside the HRP team, as well as securing new partners across categories including homewares, jewellery, tabletop, stationery, garden, toys and games, health and beauty and publishing.
The agency will also be looking at direct to retail and new business opportunitiesincluding the digital market and experiential licensing.
“The brand is one of the most iconic in the UK and across the world, with millions of tourists visiting the palaces each year,” comments Janine Richmond, head of product and brand at The Point.1888. “This is an opportunity to create product ranges encompassing the history and provenance of these royal palaces, gardens and the stories they tell.”
Licensees will have the opportunity to be inspired by an extensive asset librarycontaining imagery, patterns, prints, grand architecture, interiors, collections of fine art, furniture, fashion, gardens and more.
Current licensees include The Royal Mint, Harney & Sons, Spey, Clogau, Brink Nordic, GP & J Baker and Cole & Son.
Top: Hampton Court Palace is cared for by Historic Royal Palaces.
