Looking to develop homeware outside of the kitchen, ‘Made In Britain’ ceramics manufacturer Denby has broadened its offer by partnering with home fragrancing company Stoneglow, which also manufactures in the UK.
The launch collection takes five of Denby’s most iconic patterns into a new product category of luxury candles and oil diffusers, available in both ceramic or in a tin. Products can be used as standalone items in the home or to match Denby ceramic tableware ranges. The scented candles, which are made from natural wax, are hand poured and hand-finished.
Linda Salt, head of corporate affairs at Denby, comments: “The ceramic items can be re-purposed and enjoyed around the home with a variety of different uses, from drinks vessels to plant pots and bud vases.” With gifting in mind, the ceramic collection also includes gift boxed reed diffusers and candles.
The fragrances have been inspired by the individual patterns – Modus, Statements, Quartz Rose, Halo and Blue Haze – with a variety of scents from woody notes to floral and fruity scents.
Denby is also producing an in-store plinth for retailers to showcase the collection, which is being supported with PoS and premium lifestyle imagery.
Top: In partnership with Stoneglow, Denby has launched a ceramics home fragrancing collection with re-purposing in mind.