Heathcote & Ivory has teamed up with renowned mixed media fashion illustrator Meredith Wing to create a new licensed collaboration for Autumn/Winter 2019, MooMoi.
Designs will feature a mix of flowers, vegetables and watercolours to create sophisticated women, with products spanning bath and body items to include hand lotion. Fragrances will feature a combination of fruit and flowers, inspired by apples, bergamont, greens and roses which will be blended with vitamin C, mango and papya.
Artist Meredith Wing initially trained in fashion design and architecture, with her design talents coming together in 3D drawings that celebrate unusual materials. Her #SomeFlowerGirls illustrations combine fresh flowers, produce and other found objects.
Recent licences that have joined the Heathcote & Ivory portfolio include Sara Miller London and the RHS.
Top: Mixed media fashion illustrator Meredith Wing will be bringing out a collection of MooMoi bath and body products for Heathcote & Ivory this Autumn.
