Gifts are part of a growing licensing programme for Black Cabs, managed by Bulldog Licensing. High Resolution Design have come on board for taxi plush and Infinity Brands for food gift tins.
“The Black Cab is one of the world’s great brands and the launch of an electric model is generating a lot of publicity,” says Bulldog’s licensing executive Sophie Yates. “It adds to the commercial allure of a property which is attracting a steady stream of interested parties.”
Other partners include Oxford Die Cast who will be producing scale models of the new electric vehicle, Bioworld International for ranges of apparel and accessories and Igloo Books for publishing.
Additionally, Bulldog is also working with Hornby Hobbies, Sunstar Models, Waimanly International and Welly Die Cast, with additional categories including toys, games and video games.
Top: Gifts are part of the Black Cab licensing roll out.
