Scatterbrain Studios has partnered with Moonpig to launch two exclusive gift-led new sock designs. This follows the sales success of Scatterbrain Studios greeting card collection, which has seen a year on year sales uplift of over 20% from the previous year. The range features a raft of cute characters and quirky patterns aimed at millennials, and sold on Moonpig.
Scatterbrain Studios is now aiming to replicate the success of their online cards sales across multiple lifestyle categories, with licensing agency Larkshead Licensing looking to bring other partnerships or collaborations to market that capture the fun of the design-led brand.
Julia Broughton, founder and creative director of Scatterbrain Studios commented: “The hosiery has been specifically designed as a gift to complement the greeting card designs.”
Top: Scatterbrain Studios has launched two exclusive gift-led new sock designs.
