Spring Fair is on course to be bigger and better than ever in February, with 90% of stand space already sold. With new brands keen to join the show, organisers Hyve Group are looking to increase the floorplan.
“Spring Fair was sorely missed this year and following the hugely successful Autumn Fair, the Spring Fair team are working hard to make the show better than ever,” states event director Daniel Mayhew. “We have spent many months researching the market, talking to our customers, listening, and learning, and feel confident that Spring Fair will deliver the best possible experience across its four days. Visitors will discover the most inspirational and exciting brand line-up and stock-rich exhibitors, as well as newness, cross-buying opportunities, and sustainable products that are so key to buyers and their customers now.”
Sustainability continues to be top of the agenda with 82% of visitors stating their interest in sustainable and ethical brands. Existing initiatives, such as the Sustainability Trail, continue to highlight and champion sustainable brands and the work that they are doing. Further sustainability initiatives include the re-introduction of the Power of One campaign.
“Retail is changing, and it’s changing in all areas of business,” comments Hyve Group’s head of content Suzanne Ellingham. “This year’s Inspiring Retail Stage theme of empowering change will feature inspiring and innovative retailerswho are changing their business with a positive impact. With a drive towards sustainability and transparency, as well as retailers evolving the customer experience, consumers shopping everywhere, on every channel, and how to make that work for independent retailers who are time poor, industry leaders, trend forecasters and a range of retailers will be sharing their stories with the Spring Fair audience. It is hoped that sharing these ideas will give retailers the confidence to change as well as sparking a few ideas.”
Spring Fair 2022, which incorporates Moda, takes place at the NEC, Birmingham, from February 6-9. The show features four key buying destinations – Home, Gift, Fashion and Design & Source.
Visit www.springfair.com
Top: Spring Fair is getting ready to open its doors from February 6-9 at the NEC, Birmingham.
