For the fourth consecutive year, Spring Fair, (2-5 February, NEC), will be playing host to the Gift Of The Year 2025 live judging, which celebrates innovation, creativity and excellence in the gift industry. For 2025, there will be new features and opportunities for exhibitors, judges and buyers to get involved.
Visitors to Spring Fair will be able to visit the Gift Of The Year judging area,where they can check in on the live judging that will be taking place throughout the show’s duration, and browse the shortlisted products, to include new products launching at the show. Shortlisted products, where companies are not exhibiting at the show, will also be on display.
The Gift Of The Year Pavilion is a new addition to Spring Fair, allowing shortlisted companies that have never exhibited at a trade show before to showcase their products, giving them the opportunity to reach thousands of buyers.
Also making its debut at the 2025 show will be the Judges Lounge, a dedicated space to host this year’s judges, enabling them to review products and connect with their peers.
“With such a diverse shortlist, I’m looking forward to seeing which products makes it through to the next stage,” says The Giftware Association’s PR and marketing manager Chris Workman. “Across 20 categories we will have the newest and most innovative products to market this year, and a chance for each of these brands to shine at Spring Fair. Whether the companies are exhibiting at the show or not, this is a chance for their profiles to be raised.”
Adds Chris: “In addition, the new Gift of the Year Pavilion will be a great segue for visitors to the judging area to meet the brands who are shortlisted. We know the judging area already drives traffic to different areas of the show, as well as website visits.”
Over 120 industry retailers, buyers and gift experts will be evaluating the products, providing buyers with the opportunity to discover the new trends and product innovations. Visitors will also have the opportunity to take home a Gift of the Year shortlist brochure and meet industry experts to learn about the trends shaping the future of home and giftware.
Visit Spring Fair’s social channels for updates on special events and guest appearances taking place on The Gift Of The Year judging stand, and throughout the show.
Register at www.springfair.com/visitor-registration.
For more information about Spring Fair and the 75th-anniversary celebrations, visit www.springfair.com.
Top: Spring Fair will again be hosting the Gift Of The Year 2025 live judging, with visitors encouraged to visit the stand and browse the shortlisted products.