Ian Downes reflects on how the sector has matured over the past 25 years

“I’m sure that when the licensing industry assembles at ExCel from 24-26 September there w

“Signature sporting events fire up business opportunities in the licensing sector opening up opportunities

“Brands from categories such as heritage, FMCG and art are gaining more traction with licens

Plus, licensing is continuing to play its part in event driven opportunities, with plenty

“The Christmas season is a vital part of licensing’s retail year”

Halloween and Christmas are on the radar this month, says Start Licensing’s Ian Downes

“It sounds like an obvious thing, but often licensing deals can fall at the fi

“Awards create a lot of focus on a business sector and individual companies”