Having raised over £3m for FareShare and Home-Start through its ‘Give a Little Love’ Christmas campaign, the John Lewis Partnership has confirmed that the relationship with the two charities will continue, with a further £2m donation and a pledge to deliver nutrition, warmth and essential items for the vulnerable over the third lockdown and beyond.
Although the Christmas campaign finished at the end of December, the charities have confirmed that the need to support struggling families has never been greater.
The current restrictions and ongoing economic impact of the pandemic has only exacerbated the hardships. With this in mind, the Partnership has pledged to extend its support.
Initially, the Partnership will take a closer look at its supply chain, exploring ways to ensure much needed goods, such as food, warm clothing, blankets, pillows and stationery can be diverted to families in need, in collaboration with Home-Start and FareShare.
“The aim of our Christmas campaign was to harness the spirit of kindness we saw in the first lockdown and there’s no doubt that we achieved this,” states Pippa Wicks, Executive Director of John Lewis. “But families in need are facing a whole new set of pressures. Although Christmas is traditionally the time for giving, we believe we need to continue this spirit of kindness into the new year.”
Top: The John Lewis Partnership is continuing its support to the vulnerable.
