Following on from the broadcast of Blue Planet II and the public’s concern about single use plastic, BBC Earth and S’well have teamed up for a re-useablelong-term partnership, that celebrates the wonders of the natural world with an exclusive, co-branded re-usable bottle collection inspired by the BBC’s natural history programming.
Sarah Kauss, founder and ceo of S’well, explains: “Our mission since our launch in 2010 has always been focused on ridding the world of plastic bottles by giving consumers a stylish and innovative alternative. We are therefore thrilled to partner with a brand that has done so much to capture the beauty of the natural world and bring awareness about what we must do to protect it, and we’re hopeful about creating even more positive change through our efforts together.”
The partnership launched yesterday (October 28), with a range of four S’well bottles featuring a rare display of the Northern Lights over New Hampshire’s Chocorua Lake; Emperor penguins; Australia’s green turtle and iconic imagery from BBC Earth.
BBC Earth and S’well will continue to expand on their partnership into 2020 with future collaborations inspired by BBC natural history content.
Top: Four S’Well bottles have been created in partnership with BBC Earth.
