From 1 July, Apples to Pears brands and products will be transferring to the Widdop & Co, portfolio. The company was founded by joint managing directors Mark Wash and Sally Granger in 2002, with Apples to Pears designs – particularly its multi-award winning Gift In A Tin range – widely acclaimed.
“We have admired the work of Apples to Pears for a long time and on hearing that Mark and Sally wished to retire, we immediately saw the opportunity for their amazing brands in our business,” states Stephen Illingworth, Widdop & Co’s commercial director, “and we are thrilled to complete the exclusive distribution of over 50 continuing SKUs from the collection.”
Commented Apples to Pears joint managing directors Mark Wash and Sally Granger: “After over 20 years of creating award winning gifts, including products from our ‘Gift in a Tin’, ‘Gifts for Grown Ups’ and ‘Heritage Garden Gifts’ collections, we decided that now was the right time to hand on the batten to new blood. From 1 July 2022, we are transferring the rights to our brands to Widdop and Co.
“We are incredibly proud of our products, and it was really important to us that we found someone who would treasure them just as much as we do. We feel that with Widdop we will be leaving our ‘babies’ in good hands for a long and prosperous future.”
Mark and Sally added: “over the years we have won many awards, and built up a close relationship with our customers, some of whom have been with us from the very start. Customer service has always been so important to us so it is re-assuring to know that this will continue. We look forward to seeing new products added to the existing collections and to see them flourish and bring delight to the end customers, just as they have for many years.”
Apples to Pears will still exist as a company, staying with its current owners.
Apples to Pears brands and products will be among those showcased at Widdop’s showroom event in Manchester, running from July 5 through until July 29, with weekend openings as required.
To make a booking, email sales@widdop.co.uk; tel: 0161 688 1226 or visit www.widdop.co.uk
Top: Apples to Pears’ brands and products have been acquired by Widdop & Co.
