Among the exhibitors making their debut at the Farm Shop & Deli Show taking place at the NEC, Birmingham, from 7-9 April will be Widdop & Co, with the company unveiling a brand new range of seasonal free-standing display units, (FSDUs), designed to help retailers showcase festive gifts.
“As farm shops, delis and forecourts become increasingly important retail destinations – where people spend more time charging cars, dining, and shopping – enhancing the gift offering is a natural step,” says ceo Stephen Illingworth. “At Widdop, with our deep expertise in gifts for every occasion, we are ideally positioned to provide a complete, end-to-end commercial solution.”
The space-saving, cost-effective displays are tailored for key seasonal eventssuch as Mother’s Day, Easter and Christmas, allowing retailers to create an eye-catching feature for seasonal stock. Once the season is over, the display can be stored for future events, with new seasonal branding being delivered to stores along with the new season’s stock.
The FSDUs are available with a variety of seasonal merchandise, such as mugs, water bottles, key rings and tin candles, all of which have the option to be bespoke printed.
“We understand the challenges retailers face when managing seasonal stock,” says Stephen “Our new FSDUs offer a flexible and visually appealing solution to highlight seasonal gifts without taking up permanent floor space.”
Call 0161 688 1226, or email sales@widdop.co.uk
Top: Widdop & Co will be exhibiting at the Farm Shop & Deli Show in April.
